Phresh Pharmacy: New Ideas for the Business of Community Pharmacy
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About this ebook
Retail pharmacists today are facing pressure to perform more clinical duties in an environment that is business-driven. The only changes that seem to be happening are the addition of clinical services that pharmacists can perform within their scope of practice. These services, including immunizations, medication review
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Phresh Pharmacy - Meyada Widaatalla
Introduction
I like the rush of community pharmacy- it’s energizing. When I sit alone at a desk I get bored and can easily fall asleep. But constantly being on my feet, answering phone calls, acknowledging customers on the other side of the counter - I’d be lucky if I could close my eyes for 10 seconds.
Sometimes it’s too much. Sometimes I just want a few minutes in my shift to eat, call family or do my daily prayers.
When I’m the only pharmacist working a shift, it is both gratifying and frustrating to be needed so much by the team. I’m sure any community pharmacist reading this knows the feeling of guilt to just step out of the floor for a minute to take a breath of fresh air, grab a bite of delicious lemon cranberry muffin or check messages. The feeling of anxiety that someone will call your name soon and the mini-break you allowed yourself will be over. And to anyone reading this who is the customer on the other side of the counter: we are not just playing around when we say your prescription requires 30 minutes of preparation time. That is truly the best time we can offer.
The scope of practice for community pharmacists is expanding. Pharmacist jobs are becoming more clinically focused rather than technically focused. It’s all very exciting, but is the business environment we currently practice in ready for this change? Is the infrastructure there to help the already overwhelmed pharmacist complete clinical tasks? My personal opinion is no. In this book, I offer some practical and ideal solutions to help make the retail pharmacy work environment ready for these changes. I hope to offer fresh, new ideas to policymakers, pharmacy stakeholders, pharmacy managers and owners. But mostly, I want to empower the community pharmacist to step back from the counter, look up from the constant stream of scripts and ask yourself: what changes would make my job easier and more enjoyable? Just because we are busy it doesn’t mean we don’t want to see change or have ideas on how change can happen. And we shouldn’t wait for those in administrative or corporate positions to decide what will happen and when. It is up to us.
Background : Community Pharmacy in Ontario, Canada
Every pharmacy is a unique business with a specific clientele, workflow, and staff. Since most of my experience has been in community pharmacies in Ontario, Canada, I will describe the general working environment and current pharmacist scope of practice in Ontario in this section. I aim to provide the reader with a background to understand the issues and potential solutions that will be discussed later on. Of course, the issues and solutions in this book are not only applicable to Ontario pharmacies.
I use the terms retail pharmacy and community pharmacy interchangeably throughout the book.
Pharmacist tasks in the dispensary
New prescriptions and refills are generally ordered via one of three ways: phone, fax or by the patient delivering the physical prescription itself. Even when a pharmacy is closed overnight there are still new prescriptions and refills being ordered as the fax machine and voicemail on pharmacy phones are usually still operating. The opening pharmacy team has to check messages and input orders that came in overnight, address any outstanding issues from the day before, open the narcotic safe and prepare workstations. If that’s not bad enough, remember the phones will start ringing and patients coming in through the door when the pharmacy officially opens or shortly after that. If you have ever wondered why retail pharmacists are on their feet and not sitting down, it’s because there is always some kind of interruption the pharmacist has to attend to. This can be a question from a patient about an over-the-counter product, a patient who is picking up a new prescription and requires counselling, a drug representative who would like to speak to the pharmacist about a new product, a physician or prescriber who would like to order a prescription verbally, or an inventory order that has to be signed by the pharmacist before being received or sent off. Interruptions are a huge barrier between pharmacists and their job fulfillment and completion of thorough clinical tasks. This will be discussed later on in the book.
The three main income generators in retail pharmacies are prescriptions (which are each charged a dispensing fee aside from the cost of the drug), over-the-counter sales, and professional or clinical services. The most popular professional services within the scope of practice of Ontario pharmacists are medication reviews (also known as MedsChecks), immunizations, Pharmaceutical Opinions (interventions the pharmacist communicates to the prescriber when there is a prescription error), and Smoking Cessation consultations. Pharmacists in Ontario have also recently been granted the authority to prescribe for several minor ailments. These clinical services have restrictions regarding who can and cannot receive them, how they should be documented, where they are provided and for what length of time. These restrictions exist because the government wants to ensure that they are quality services that benefit taxpayers.
MedsChecks can be completed for patients who have provincial health benefits and are on three or more chronic medications. There are several pages of documentation to be completed by the pharmacist and some pages have to be faxed to the patient’s family physician while other pages