Ebay Business- Selling Your Stuff
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About this ebook
Suggested uses:
- NEW Sellers – learn to sell used products, new products you create or items that you buy and resell for yourself or others
- Experienced Sellers – already using Etsy, Amazon or Craigslist? Know the details so you can add the largest auction and retail marketplace to your list of stores
- Already Selling on eBay – take your selling to the next level by expanding on what you sell and boosting your sales, while knowing the pros and cons of growing your business on eBay
Christopher Matthew Spencer
Christopher Matthew Spencer was among the earliest adopters of the internet. He's been writing books and articles and developing successful education for entrepreneurs and internet users ever since. He has sold over 200,000 items online and provided consulting to many Fortune 1000 companies, including eBay, NETGEAR, Visa, and Qualcomm. Christopher has provided comprehensive training at more than 200 industry trade shows and has delivered keynotes and presentations at the top ten trade shows in the world. Christopher's education and training have been personally endorsed by Forbes Celebrity 100 entrepreneur Kathy Ireland, who runs a billion-dollar marketing and branding agency. Christopher has successfully bought and sold many companies and has run a bakery, an office products distribution company, a commercial fundraising agency, a television production company, a publicity firm, a celebrity brokerage, a hotel, a bar, a restaurant, and a real estate development firm. He presently owns and operates a full-service marketing, consulting, and technology agency servicing firms of all sizes. Christopher's personal mission is education through demonstration and he attributes his success to happiness and the pursuit of all things he finds "fun" in life. He is an insatiable learner and he loves sharing his knowledge with anyone who desires it. Christopher lives in Burbank, California.
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Ebay Business- Selling Your Stuff - Christopher Matthew Spencer
Table of Contents
What You Should Know Before Selling on eBay
Identifying Items to Sell
Understanding Selling Formats & Fees
Determining Value & Viability
Listing & Selling Your Items
Communication
Shipping & Returns
Features & Policies
Tactics for Success
What You Should Know Before Selling on eBay
Did You Know?
There are 162 million active buyers on eBay.
At any given time, sellers have 800 million live eBay listings.
80% of sold eBay items are new.
$81.7 billion worth of products were sold in 2015.
$3.6 billion worth of tickets were sold in 2015 on eBay’s StubHub platform.
$703 million worth of products were sold in 2015 on the Classifieds platform.
Your First eBay Listing
You should be at least 18 years old. Make sure you provide valid and real contact information and never misrepresent your identity.
Verify that your business is legal. Check state and local licensing rules and secure required licenses and permits.
Most states require all but occasional sellers to collect and remit sales tax on certain retail
Consult a tax professional regarding the tax consequences of running a business.
Read over eBay’s prohibited and restricted items list: http://pages.ebay.com/help/ policies/items-ov.html. Here’s an overview.
While antique ivory may be legal to own and sell, eBay won’t allow it.
While many states allow the legal use of marijuana, eBay never allows the sale of smoking paraphernalia.
eBay permits the sale of stamps, letters, and envelopes containing Nazi postmarks; however, the sale of Nazi items are nearly all prohibited from sale.
Items that are restricted, or prohibited entirely, include:
Items that pose a safety hazard, such as recalled items, dangerous chemicals, or materials that are unsafe to ship
Items that are insensitive or offensive to others
Items that are stolen
Items that violate copyrights and trademarks
Items that are illegal
Create listings that are honest, accurate, and legally compliant.
Develop original listing content—do not borrow descriptions or photos.
Use brand names correctly—don't add irrelevant keywords to manipulate search results.
Review how to develop compliant listings at: http://pages.ebay.com/help/sell/ compliant-listings.html.
Adhere to eBay’s general member conduct rules, which prohibit profanity and offers to sell (or buy) off eBay.
PayPal Payments
Sign up to accept PayPal payments at www.paypal.com.
You can process payments with your own merchant account and accept checks and money orders for items