Teaching Entrepreneurship: Curriculum Guide

By Eva Marie Foxwell

Teaching Entrepreneurship is a curriculum guide for new and experienced instructors who want a structured yet flexible outline for teaching in Business and Technology. Eva Marie Foxwell’s lessons are designed with a focus on giving teachers dynamic and interactive lessons, guided learning ideas, detailed assignments, formative and summativ

• Language: English
• Publisher: CR Teaching
• Release date: Sep 10, 2018
• ISBN: 9780998929132

Eva Marie Foxwell

Eva Marie Foxwell is a middle school Business Technology teacher at Brandywine Springs School in Wilmington, Delaware. Her previous teaching experience includes K-8 education and serving as a Reading Specialist. Eva received her B.S. in Elementary Education from Bloomsburg University in Pennsylvania. Before becoming a teacher, she held a career in banking for 14 years, in addition to serving as Operations Manager for an insurance company in Delaware and raising three daughters. While working as a substitute teacher at her daughters' school, Eva was invited to teach and develop the curriculum for the Business Technology program. She brings her realworld experience in management, operations, and marketing into the classroom, where she helps students develop business knowledge and entrepreneurial skills. She is now turning her passion for teaching toward creating useful curriculum guides for fellow teachers. Eva's awards include Teen Ink's 2015 Educator of the Year and the Delaware State Chamber of Commerce 2015 Superstar in Education Award. Her first book, Managing the Classroom, prepares students for their future with career-ready education and a student-centered classroom. Managing the Classroom is available through her website, www.crteaching.com. A life-long learner, Eva has completed continuing education classes in technology and pedagogy, and serves as an advisor for multiple charitable foundations. In her spare time, she enjoys coaching youth and high school basketball, reading, cooking, spending time with her family, and antique shopping. Find her on Facebook: https://www.facebook.com/EvaZanoliniFoxwell/ Follow her on Twitter: @EvaFoxwell

Book preview

Teaching

Entrepreneurship

Curriculum Guide

Lesson Plans, Quizzes, Warm-ups, Rubrics, and Worksheets

Eva Marie Foxwell

Wilmington, DE

© 2018 by Eva Marie Foxwell

All rights reserved. With the exception of worksheets designed to be copied and distributed to students, no part of this book may be used or reproduced without written permission from the author, except in the case of quotations in articles or reviews.

ISBN-13: 978-0-9989291-2-5 (paperback)

ISBN-13: 978-0-9989291-3-2 (e-book)

To Superintendent Merv Daugherty, Deputy Superintendent Hugh Broomall, and Director of Operations Sam Golder, for always supporting and believing in me.

And to my husband, who is a true entrepreneur, working extremely hard every day to maintain a successful business.

Contents

About the Author

Introduction

How to Use this Curriculum Guide

Unit A: What is an Entrepreneur?

Unit A Overview

Assignment A: Entrepreneur Short Essay

Assignment A Rubric: Summative Assessment

LESSON 1: Definition of an Entrepreneur

LESSON 2: 12 Characteristics of an Entrepreneur

LESSON 3: 12 Characteristics of an Entrepreneur Silly Word Exercise

LESSON 4: 12 Characteristics of an Entrepreneur Team Game

LESSON 5: Rewards and Challenges of Being an Entrepreneur

How to Create Tables in Microsoft Word

LESSON 6: Writing Your Entrepreneurship Essay

Unit B: Creating a Business Plan

Unit B Overview

Assignment B: Business Plan

Assignment B Rubric: Summative Assessment

LESSON 7: Business Plan Overview

Business Plan Template

LESSON 8: Business Plan Executive Summary

Assignment B.8: Business Plan Executive Summary

Assignment B.8 Rubric: Summative Assessment

LESSON 9: Business Plan Product or Service Description

LESSON 10: Business Plan Mission Statement

Assignment B.10: Business Plan Mission Statement

Assignment B.10 Rubric: Summative Assessment

LESSON 11: Business Plan Industry Analysis

LESSON 12: Business Plan Marketing Strategy

LESSON 13: Business Plan Organizational Chart

Assignment B.13: Business Plan Organizational Chart

Assignment B.13 Rubric: Summative Assessment

LESSON 14: Business Plan Employee Salaries

Business Plan Employee Salary Chart

LESSON 15: Business Plan Location Research

LESSON 16: Business Plan Floor Plan

Assignment B.16: Business Plan Floor Plan

Assignment B.16 Rubric: Summative Assessment

LESSON 17: Business Plan Budget

Assignment B.17: Business Plan Budget

Assignment B.17 Rubric: Summative Assessment

LESSON 18: Business Plan Conclusion

Unit C: Designing Business Documents

Unit C Overview

Assignment C: Marketing Portfolio

Assignment C Rubric: Summative Assessment

LESSON 19: All About Marketing

The 4 P’s and 3 C’s of Marketing

LESSON 20: Business Card

Assignment C.20: Business Card

Assignment C.20 Rubric: Summative Assessment

LESSON 21: Business Grand Opening Sign

Assignment C.21: Business Grand Opening Sign

Assignment C.21 Rubric: Summative Assessment

LESSON 22: Business Flyer

Assignment C.22: Business Flyer

Assignment C.22 Rubric: Summative Assessment

LESSON 23: Online Sidebar Ad

Assignment C.23: Online Sidebar Ad

Assignment C.23 Rubric: Summative Assessment

LESSON 24: Completing Your Marketing Portfolio

Unit D: Business Networking Event

Unit D Overview

Assignment D: Business Networking Event.

Assignment D Rubric: Summative Assessment

LESSON 25: Event Planning, Organizing, and Hosting

Major Task Checklist

LESSON 26: Project Management and Delegation

Event Teams and Managers Lists

Individual Commitments

Team Contracts

LESSON 27: Business Networking Event Brochure

LESSON 28: Business Networking Event Invitation

LESSON 29: Business Networking Event Promotional Give-a-ways

Assignment D.29: Promotional Give-a-ways

Assignment D.29 Rubric: Summative Assessment

LESSON 30: Business Networking Event PowerPoint Presentation

LESSON 31: Business Networking Event Set-up & Execution

Team Checklist

Individual Checklist

Food Checklist

Event Day Checklist

LESSON 32: Business Networking Event Reflection

LESSON 33: Final Course Entrepreneur Reflection

Course Conclusion

About the Author

Eva Marie Foxwell is a middle school Business Technology teacher at Brandywine Springs School in Wilmington, Delaware. Her previous teaching experience includes K-8 education and serving as a Reading Specialist.

Eva received her B.S. in Elementary Education from Bloomsburg University in Pennsylvania. Before becoming a teacher, she held a career in banking for 14 years, in addition to serving as Operations Manager for an insurance company in Delaware and raising three daughters.

While working as a substitute teacher at her daughters’ school, Eva was invited to teach and develop the curriculum for the Business Technology program. She brings her realworld experience in management, operations, and marketing into the classroom, where she helps students develop business knowledge and entrepreneurial skills. She is now turning her passion for teaching toward creating useful curriculum guides for fellow teachers.

Eva’s awards include Teen Ink’s 2015 Educator of the Year and the Delaware State Chamber of Commerce 2015 Superstar in Education Award. Her first book, Managing the Classroom, prepares students for their future with career-ready education and a student-centered classroom. Managing the Classroom is available through her website, www.crteaching.com.

A life-long learner, Eva has completed continuing education classes in technology and pedagogy, and serves as an advisor for multiple charitable foundations. In her spare time, she enjoys coaching youth and high school basketball, reading, cooking, spending time with her family, and antique shopping.

Find her on Facebook: https://www.facebook.com/EvaZanoliniFoxwell/ Follow her on Twitter: @EvaFoxwell

Introduction

Teaching Entrepreneurship is Eva Marie Foxwell’s second book. Her first book, Managing the Classroom, focuses on bringing curriculum to life in the classroom with live role-play and scenarios. Giving students career-ready education in a student-centered classroom prepares them to serve as strong leaders as they learn the fundamentals of becoming an entrepreneur.

This Teaching Entrepreneurship curriculum guide is meant for use after you have read Managing the Classroom, as the lessons here will be based upon the skills, learning styles, and classroom arrangement in the first book.

For a fully integrated curriculum on Teaching Entrepreneurship, you can purchase Managing the Classroom at www.crteaching.com.

How to Use This Curriculum Guide

Teaching Entrepreneurship is a curriculum guide for new and experienced instructors who want a structured yet flexible outline for teaching in Business and Technology. Eva Marie Foxwell’s lessons are designed with a focus on giving teachers dynamic and interactive lessons, guided learning ideas, detailed assignments, formative and summative assessments, and a wealth of classroom material.

For students, this curriculum guide is designed to provide space to think, reflect, create, and collaborate toward formal projects that engage real-world business expectations.

Teachers are encouraged to use these templates as strictly or loosely as they wish. There can be any level of deviation, customization, or combination that works best for your grade level, reading level, business resources, business community, administrative support, and collaborative possibilities at your school.

It is therefore highly recommended that teachers read through this entire curriculum guide before the beginning of the year, in order to assess for themselves the best way to use the provided materials.

What You Will Find in Each Unit

Lessons

Each lesson comes with step-by-step activity guides, classroom management tips, sections to customize, and questions for teacher reflection.

Lessons are designed to give teachers activities, materials, and scaffolded learning toward a major assignment, for the duration of one class period of either 50 or 75 minutes, depending on your school’s schedule. However, teachers may expand, contract, or omit components as they see fit. One lesson may take 1 class period or 1 week, depending on your scheduling needs or student ability.

Each lesson is three pages long. The first Lesson page contains a Lesson Overview, a space for you to write any specific announcements or reminders, list of required materials, list of the lesson’s objectives, and suggested learning accommodations.

The second Lesson page contains a a step-by-step activity and discussion guide, synthesis activity or questions, and formative assessment questions.

The final lesson page is a teacher reflection space, with questions for your own reflection after the lesson has ended, and space for your own notes and action items.

Lessons can be used directly from the book, or photocopied.

Assignments

Each Unit is centered around one major assignment, complete with clearly articulated requirements and state learning indicators. Each assignment will ask students to explore, analyze, interpret, reflect, or synthesize business skills and knowledge.

Assignments A, B, C, and D are the four major assignments for the course. Smaller assignments within each Unit correspond to a Lesson number. For example, B.16 is the smaller assignment for Lesson 16 within Unit B.

Quizzes

Short tests of knowledge, worth 50 points each, will help teachers quickly and regularly assess student learning. Students will need to demonstrate knowledge of business terms,