Lifestyle Entrepreneur: Live Your Dreams, Ignite Your Passions and Run Your Business From Anywhere in the World
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About this ebook
Lifestyle Entrepreneur provides a step-by-step framework to turn your interests and passions into products and services that add value for others—while supporting a lifestyle of novelty and adventure. Interwoven with stories and strategies for success, Lifestyle Entrepreneur inspires and instructs aspiring entrepreneurs on how to gain clarity on their identity and a vision for greatness.
From a successful entrepreneur who has traveled to and lived in over thirty countries—as well as toured with a rock band, learned new languages, and climbed a volcano—this book offers such frameworks as the Discover Your Identity process and the Vision-MAP, to help you start designing your ideal lifestyle and learn how to leverage these interests and passions to create online businesses that are reflective and complementary to your life and business goals.
“Carries you over the most important threshold in an entrepreneur’s life: From ‘I can’t’ to ‘I can.’” —Bryan Franklin, cocreator of Mind Money Meaning
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Lifestyle Entrepreneur - Jesse Krieger
INTRODUCTION
This book is the result of having lived what many would call a non-traditional life. In my twenties, I founded or cofounded over five businesses and was fortunate enough to sell two of them.
I have been in a rock band touring America, and I’ve been flown around the world as a professional dating coach.
I have travelled to, and lived in, over 30 countries, learning the local languages while there. I feel very blessed to have friends all over the world, a family that loves me at home, and generally to live the life that I’ve always dreamed of.
But this book isn’t about me. It’s about You!
If you take only 10% of the information and ideas in this book and put them into practice, it will change your life. I promise.
This book contains the essence of everything I’ve learned over the last 10 years of starting businesses, travelling the world and exploring the things I am passionate about. Now I would like to share a blueprint for how you can do all of these things and more.
To be a Lifestyle Entrepreneur is to live life to the fullest. It means stepping up and taking responsibility for creating the life you want to live, and it means embracing a culture of life-long learning. Lifestyle Entrepreneurs want to spend as much time as possible doing the things they love by incorporating their interests and passions into businesses that amplify and support that lifestyle.
As an aspiring Lifestyle Entrepreneur you will first seek to know your own mind and heart. To truly understand your own motivations and hesitations and design your ideal identity. From there we will discuss beliefs and how they influence our thoughts, emotions and actions. These are foundational concepts that pave the way to build something truly great.
Next I will present the concept of a Vision-MAP to you. This is a model for creating new businesses and stands for Vision, Mission, Actions and Product. The Vision-MAP framework builds off of the identity and lifestyle exercises and takes them into the realm of business, giving you the tools to plan, launch and grow businesses of your own.
In the process of exploring what it means to be a Lifestyle Entrepreneur, I will share some stories from my own travels and businesses, and present the learning lessons gained these experiences. I’ll also introduce you to a number of the most successful people I know who live this lifestyle, traveling the world, making memories and making an impact.
Then I will show you the tools and strategies that make it work such as using Creative Constructs to plan long term travel opportunities and how to cut down the amount of work you need to do using Threshold Theory and the Principle of The Power Hour.
It is my hope that the first half of the book inspires you to make changes to your life and work habits. In the second half of the book we’ll move from the general to the specific, and explore the four types of businesses that Lifestyle Entrepreneurs use. This will allow you to focus on the type of business that suits your personality and structure it in a way where you can run it from a laptop anywhere in the world.
Then we will get into the details of launching and growing a business using The Operations Model, which is a time-tested blueprint for structuring internet-based businesses. The Operations Model looks at each moving part in your business one at a time and I’ll show you how to make yours run like a well-oiled machine.
Towards the end of the book we’ll look at how to manage teams around the world using online talent platforms, with the ultimate goal of setting you free to pursue your interests, confident that others are working on your behalf. For these discussions I’ve invited a few experts to contribute their ideas as guest authors.
Finally, we’ll zoom back out and look at the big picture again. By that time your brain should be bursting with exciting new ideas.
But once the book ends, the real journey begins. There is a whole community of Lifestyle Entrepreneurs that are putting these ideas into practice every day and living their dreams.
My goal is for you to join us, and ultimately that I may learn from you and your experiences. If I’ve done my job right with this book, you will soon have something to teach me and I love learning!
So let’s embark on your journey toward becoming a Lifestyle Entrepreneur. If at any point you are confused, or something is not clear, please write me and I’ll do my best to clarify: Jesse@JesseKrieger.com
I hope that this book inspires you to live the life you have always dreamed of, and gives you the tools to do so.
Sincerely,
Jesse Krieger
Jesse@JesseKrieger.com
www.JesseKrieger.com
ps: Learn about my signature training program Business In a Weekend here: www.BusinessInAWeekend.co
pps: Join the global community of lifestyle entrepreneurs on my blog:
www.LifestyleEntrepreneurBlog.com
How to Design The
LIFESTYLE
Of Your Dreams
When it comes to creating a lifestyle that fills you with a sense of purpose and excitement, there are a few guiding principles that can help start the process. The first principle is perhaps the simplest, and that is to live your life the way that feels right and true to You! It is very easy to live a life that someone else has planned out for you, or to feel like the purpose of life is to live up to someone else’s expectations.
So while it may cause some friction in the short run to change gears and re-engineer your lifestyle, if your friends, family and significant others truly value your happiness, they will eventually come around and your relationships will be healthier because of it.
There were plenty of times that I chased an idea so far down the rabbit hole that I couldn’t be sure I was going down the right path. But those feelings of uncertainty, coupled with a drive to succeed and prosper have always helped me persevere until I crossed enough thresholds to be taken seriously in my new endeavor.
The first principle is perhaps the simplest:
That is to live your life the way that feels right and true to You!
My mother wasn’t particularly supportive of me foregoing college to travel Europe playing rock music in bars and clubs. But that experience led to me owning a record label on Music Row in Music City, Nashville Tennessee. And when my band had the #1 independent rock song in USA she was our biggest fan! It wasn’t that I wanted to disrespect her wishes for me, but rather I wanted to prove that I could make a career doing what I love, even if that meant a lot of setbacks and disappointments along the way.
During three years of playing music and running a record label with my band mate Jake, I had built relationships with people from all walks of the business world; marketers, radio promoters, video producers, investors, management firms and public relations agencies. They all dealt with me as Jesse Krieger, the guitarist for Harsh Krieger that also runs the business side of things. That was my identity for a while and I lived it 100%. But after many years we came to a point where we all wanted to experience something else in life, and we decided to disband and go our separate ways.
That was perhaps the first time in my adult life where I was conscious of the opportunity I had to create a new identity. As I was driving back to my home town of San Francisco I decided to launch a consulting firm and try to leverage all the relationships I made running a label to help other musicians and businesses. That was the beginning of Krieger Consulting Group, which still exists to this day. However the focus quickly grew from just working on music industry projects, to learning all sorts of new industries like VoIP, nutritional supplements and consumer products. I found the experience of building a company in one industry had many parallels with doing the same in any