5 Things Every First-Time Author Needs to Know: How to Publish a Book and Build Your Platform

By Geoff Affleck

A Blueprint for Becoming a Bestselling AuthorThis straight-talking how-to guide for authors explains how to reach more readers, make more money, and avoid the costly mistakes that most new (and seasoned) authors make when they publish a book. It's written specifically for new and aspiring non-fiction authors who want to leverage a book to build their platform, practice, and/or business and can be read in under an hour.Professional publishing coach and #1 bestselling author Geoff Affleck offers five insights for first-time non-fiction authors.You will learn how to:Decide on the topic that will attract the most readersBuild your email list by leveraging your bookCreate your book so it sells itselfPublish your first bookBuild a profitable business from your bookYou'll learn five ways to build your audience while you’re writing your book and the seven factors that you can control that will make your book successful:Craft a Catchy TitleCreate an Eye Candy CoverYour Book Description Is a Sales PageDo Your Keywords ResearchGet Your First 10 ReviewsChoose Your Categories CarefullySet Your Price StrategicallyDownload this quick and practical eBook today and take the next step to becoming a successful bestselling author.Publishing and marketing a book has a lot of moving parts that are unfamiliar to most authors—and that's where costly mistakes are made. Just reading the section on navigating Amazon's cavernous category system is worth the price of the book!Avoid the pitfalls that most new authors make and set your book up for the success you deserve. Download your copy today.

• Language: English
• Publisher: Geoff Affleck
• Release date: Jul 31, 2019
• ISBN: 9780463156810

Geoff Affleck

Six-time #1 bestselling author and award-winning publishing consultant Geoff Affleck works with authors to create their books, build their author platforms, and reach more readers. Geoff is also the creator of the Bestseller Bootcamp suite of author training and mentoring programs. Geoff's books include: - "Enlightened Bestseller: 7 Keys to a Successful Self-Help Book," - "Breakthrough!: Inspirational Strategies for an Audaciously Authentic Life," - "Ready, Set, Live! Empowering Strategies for an Enlightened Life," - "Inspired by the Passion Test: The #1 Tool for Discovering Your Passion and Purpose," and - "Shine Your Light: Powerful Practices for an Extraordinary Life" - "5 Things Every First-Time Author Needs to Know" As speaker Geoff has shared the stage with transformational leaders and bestselling authors including Marci Shimoff, Janet Bray Attwood, Chris Attwood, John Assaraf, Lisa Sasevich, Greg Habstritt and T. Harv Eker. Born in Melbourne, Australia, he now lives on Vancouver Island, BC where he enjoys sailing, reading and quality time with his wife and young daughter.

Book preview

Introduction

In 2006 I first witnessed the amazing power of a book to change my life and make a ton of money for the author.

That book was Secrets of the Millionaire Mind by T. Harv Eker and I’ll tell you more about my story in the following pages.

Eker’s book ultimately led me to collaborate with New York Times bestselling authors Marci Shimoff (Happy for No Reason, Love for No Reason, and co-author of six Chicken Soup for the Soul books) and Janet Bray Attwood and Chris Attwood (The Passion Test) in writing Enlightened Bestseller. That book has helped hundreds of aspiring self-help authors give birth to their first books.

Now it’s my passion and mission to share my insights and perspective with thought leaders, experts, and teachers who have a transformational message to share with the world so they can change people’s lives and make money doing it.

In this short eBook, I offer five insights, along with dozens of practical tips that every first-time non-fiction author needs to know in order to create a bestseller.

Chapter 1.

Solve a Specific Problem for Your Readers

There’s really only one reason people buy and read nonfiction books.

Think about it.

Why have millions of people read, Men Are from Mars, Women Are from Venus? Why is The 7 Habits of Highly Effective People among the top self-help books of all time? What about Rick Warren’s The Purpose Driven Life?

The simple answer is that people read nonfiction books because they want to have better relationships, be more successful, become healthier, be happier, or improve their lives in some tangible