Startup Syndicate Investment Playbook: Raising cross-border capital through an SPV and investing in early-stage U.S. startups
By Gabriel Jung, Jed Ng and Yuki Shirato
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About this ebook
“A big applause to the authors for turning their comprehensive knowledge and practical experience in syndicate investing into such a well-organized, easy-to-read content. Syndicate investing in startups has been always complicated topic to me, but having finished the book, I feel pretty confident that I can lead a syndicate investment on my own. Well done!”
- Hon Lung Chu, Harvard Business School MBA -
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Book preview
Startup Syndicate Investment Playbook - Gabriel Jung
Startup
Syndicate Investment
Playbook
Raising cross-border capital through an SPV
and investing in early-stage U.S. startups
Gabriel Jung | Jed Ng | Yuki Shirato
If syndicate investing seems daunting, this book's clear approach will turn you from beginner to being ready to lead your own syndicate!
- Arno Alarcón, MIT MBA -
A big applause to the authors for turning their comprehensive knowledge and practical experience in syndicate investing into such a well-organized, easy-to-read content. Syndicate investing in startups has been always complicated topic to me, but having finished the book, I feel pretty confident that I can lead a syndicate investment on my own. Well done!
- Hon Lung Chu, Harvard Business School MBA -
A step-by-step guide to starting up an investment syndicate from deal sourcing, pitching potential backers to opening up bank accounts. If you are planning to set up and lead an investment syndicate, this playbook will guide you through the entire process and make sure you tick all the necessary boxes!
- Deuk Jung Kang, INSEAD MBA -
Practical and helpful! This book guides you through syndicate investing step by step and answers all the questions that you might come across during the process. The authors did a great job in telling us that we, as individuals, can support the growth of startups through syndicate investing even when we're not VCs.
- Gia J. Yim, Berkeley Haas MBA -
This is a must-read playbook for anyone who wants to form a syndicate for investing in startups. It provides a step-by-step guide and practical advices from deal sourcing to closing. Very easy to follow and understand with the help from useful templates provided.
- Danny G. Moon, Wharton MBA -
I am glad that I found this playbook! You don’t need to be an investment professional to lead a syndicate investment in an early-stage startup. Just follow what it says in this playbook. You will have become an investment professional.
- Doo Hyun Lee, London Business School MBA -
Copyright © 2018 by Gabriel Jung, Jed Ng, and Yuki Shirato
All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without written permission from the author, except for the inclusion of brief quotations in a review.
If you would like permission to use material from the book (other than for review purposes), please contact gabriel.jung@insead.edu.
Thank you for your support of the author’s rights.
First edition: August 2018
The authors have made every effort to ensure the accuracy of the information within this book was correct at time of publication. The authors do not assume and hereby disclaim any liability to any party for any loss, damage, or disruption caused by errors or omissions, whether such errors or omissions result from accident, negligence, or any other cause.
Table of Content
1. What is an Investment Syndicate?
2. How an Investment Syndicate Can Benefit all Parties
3. Syndicate Investment Process Summary
4. Deal Sourcing
5. Getting an Allocation for Your Syndicate
6. Term Negotiation with a Startup
Target Amount
Timeline
Investment Vehicle (Convertible Note/SAFE/Equity) & Terms
7. Due Diligence (DD)
Human resource DD
Commercial DD
Financial DD
Legal DD
8. Target Valuation
9. Terms to be Communicated to Syndicate Backers
Lead investor Commitment
Minimum Check Size
Upfront Cost
Carried Interest
Management Fee
10. Contacting Potential Syndicate Backers
Preferred People
Number of Backers
Citizenship
11. Pitching a Startup
1-Page Investment Teaser
Due Diligence Report
1:1 Session
Webinar
12. Soft Capital Call
13. Setting Up an Investment Entity - Special Purpose Vehicle (SPV)
Delaware
LLC vs General Corporation
Manager Managed (Recommended) LLC vs Member Managed LLC
One-Time or Continuous Investment
Entity Formation
Syndicate Formation
14. Opening a Business Checking Account
LLC WITH a U.S. Citizen Member
LLC WITHOUT a U.S. Citizen Member
15. Preparing Tax-Related Documents for Syndicate Backers
Certificate of Passport Copy
Tax ID Application for Each Foreign Investor (W-7, SS-4)
Tax Exemption Documents for Foreign Investors (W-8BEN, W-8BEN-E)
16. Contract with Syndicate Backers
17. Capital Collection
18. Investing as a Syndicate
19. Follow-Up
Monthly or Quarterly Update
Tax Return Prep
Share Transfer
Exit
20. Templates / Application Forms
21. Contract Draft (Lawyer-Prepared LLC Agreement)
22. Syndicate Leads & Backers Network
23. Advisory
24. About the Authors
1. What Is an Investment Syndicate?
An investment syndicate is a privately-run, single-deal venture investment fund that allows individual investors (each a backer
, and collectively the backers
or the syndicate backers
) to co-invest with an experienced lead investor (lead
or syndicate lead
) in a high-potential startup. This structure allows each backer to contribute a relatively small amount of capital—which may be below the minimum amount required for