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Ebook413 pages4 hours
Guerrilla Marketing for Writers: 100 No-Cost, Low-Cost Weapons for Selling Your Work
Rating: 3.5 out of 5 stars
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About this ebook
Because the battle begins before a book even hits the selves, an author needs every weapon to get ahead of the competition. Guerrilla Marketing for Writers is packed with proven insights and advice, it details 100 “Classified secrets” that will help autho
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Author
Jay Conrad Levinson
Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.
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Reviews for Guerrilla Marketing for Writers
Rating: 3.6250037500000003 out of 5 stars
3.5/5
8 ratings1 review
- Rating: 3 out of 5 stars3/5Disappointing for me - your mileage may vary. This is based around the premise that (a) you have written a non-fiction book, preferably a self-help or an "inspirational" work, and (b) that you have been published or are looking seriously at being published by a New York publisher. Since my independently published books are fiction, this book is less use to me than to many readers. It also assumes that your market and your home are the USA (slightly more reasonable as an assumption, I suppose, but it doesn't apply to this Brit living in Japan). As it happens, this book is actually a POD book (I recognize the footprints of Lightning Source), and is none the worse for that, but I find it ironic that the authors are writing about commercial publishing and are not being commercially published.As to the content: a little bit repetitive, and often recycled from other books in the series, sometimes without due regard to the applicability of the advice to authors. There are gems of advice there, and there are a few things I hadn't considered. Some, as I say, are useless - local newspaper, radio, TV stations? Forget these in a country which isn't my target market. Some edge towards being entrepreneur/MBA waffle (substitute any term you like for "waffle"), but if you're prepared to work your way through this oddly-structured book, you may find something that will be of use to you.