Successful Startup 101 Magazine: Women's Issue 2014
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About this ebook
Special Womens Issue of Successful Startup 101, a magazine for budding women entrepreneurs, startup founders and small business owners that covers business planning, strategy, management, accounting, finance, sales and marketing.
In this issue:
Characteristics of Great Female Entrepreneurs; Set Goals - Evaluate And Re-Evaluate Often! - by Deb Bixler; Calculating Your Business Available Working Capital, by Meredith Wood; 7 Things Id Do Differently If I Started My Small Business Today, by Sarah Santacroce; 3 Successful Women Entrepreneurs Who Beat the Odds; How to Close a Sale: The Only Thing You Need to Know - by Jill Konrath; 9 Ways Not to Ruin Your LinkedIn Reputation, by Victoria Ipri; 5 Free Online Tools Too Valuable to Ignore that Will Help You Grow Your Business, by Didi Zheleva; 3 Hardships Women Must Overcome to be Successful.
Tabitha Naylor
If you’re a startup founder, a new business owner - or are thinking about launching a business - Successful Startup 101 is for you. Each issue is full of practical, usable information on everything from accounting principles and management tips to business sales strategy and marketing methodologies. Successful Startup 101 isn’t some foo-foo magazine full of a bunch of hype that sounds great in theory but fails miserably when applied in “real life.” All articles are written by experts in their selected fields and each issue is carefully planned to address the biggest challenges that every new business owner faces. Successful Startup 101 is here to be a resource to you – to help you avoid the stumbling blocks many new business owners face so that you can reach your goals faster.Each issue includes:1. Exclusive interviews with industry experts and thought leaders2. How-to’s and training on everything from management to marketing3. Ready-to-use information on how to build – and run – a successful business4. Special focus sections that deep-dive into the main challenges every business owner faces5. Videos, podcasts – and more!
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Successful Startup 101 Magazine - Tabitha Naylor
Successful Startup 101
Real Startup Advice for Today’s Non-Conventional Entrepreneur
Women’s Issue 2014
Editor & PublisherTabitha Jean Naylor
www.successfulstartup101.com
Copyright 2014 by Tabitha Jean Naylor. All Rights Reserved.
Smashwords Edition
Table of contents
* Characteristics of Great Female Entrepreneurs
* Leave the Nest to Start Your Own Company: 8 Signs You're Ready, by Marla Tabaka
* Who Advises the Entrepreneur? by Kerrie MacPherson
* Five Startup Lessons for Fast-Growing Companies, by Kit Hickey
* Set Goals – Evaluate And Re-Evaluate Often! by Deb Bixler
* Calculating Your Business’ Available Working Capital, by Meredith Wood
* Fear - The Entrepreneur’s New Fuel
* 7 Things I'd Do Differently If I Started My Small Business Today, by Sarah Santacroce
* 3 Successful Women Entrepreneurs Who Beat the Odds
* Building A Startup Empire, by Kriti Vichare
* How to Close a Sale: The Only Thing You Need to Know, by Jill Konrath
* Manage Your Marketing: Remember You’re in Sales, by Margie Clayman
* It’s Time to Focus on Retaining Customers, by Monique de Maio
* 9 Ways Not to Ruin Your LinkedIn Reputation, by Victoria Ipri
* Putting Customers at the Center of Your Business Model, by Nichole Kelly
* Women Connect: Do Childhood Dreams Really Come True?
* A Business Guide for Protecting Personal Information, by Sandy Glover
* 5 Free Online Tools Too Valuable to Ignore that Will Help You Grow Your Business, by Didi Zheleva
* The Quest for the Easy
Startup
* 3 Hardships Women Must Overcome to be Successful
* Do You Have What It Takes to Start Your Own Business? by Rieva Lesonsky
* 6 Ideas for Starting a Business, by Mary Ellen Biery
* These 8 Business Beliefs Are Killing Your Startup, by Ana Yoerg
* Getting Ahead: Don’t Forget to Feed Your Spirit, by Mindy Thomas
* Contact Successful Startup 101
Letter From The Editor
Are you aware that as a woman, you have more persuasive skills than your male counterparts? What’s more, this isn’t a charm issue because even the most disciplined and serious woman can be more convincing than a man. In fact, dozens of scientific studies reveal that women can be smarter than men – if they choose to be. According to an article published in The Atlantic in August 2014, women make 3 times more money on hedge funds than men. The author of this article also found that women CEOs earn almost 50% more for the businesses they work for than male CEOs. Imagine the possibilities if you decide to start your own business.
Women and entrepreneurship belong together - and this is proven because of several facts…
* Women are more willing to take calculated risks than men. This could be because of a pressing need to prove oneself - and one of the main reasons women and entrepreneurship are ideally matched.
* As a woman, you instinctively know how to be a team player. This trait makes you a better team leader than most men, especially in the areas of decision-making and problem solving. At the same time, women are more willing to openly admit fault, which eventually works in their favor because it makes them appear human and more likeable.
* Women draw on their power of intuition as an additional key to success. In 2008, the British Journal of Psychology studied the human instinct, also known as the sixth sense.
What they uncovered was that intuition happens instantly and on the unconscious level. Intuition taps on past experiences and environmental clues. This means intuition isn’t a flaky, warm and fuzzy feeling, but something intellectually-based and often reliable. Yet most men refuse to use their intuition because they see it as an emotional decision – a woman’s thing
so they tend to toss it away as insignificant.
The Next Step
Women and entrepreneurship isn’t just about learning how to start and run a business; it’s about removing the barriers that come between you and your resolve to be successful. These barriers are your emotional and psychological excuses.
"I don’t know where to start and I don’t know how to be a leader."
"I’m afraid that people I know will laugh at my ideas."
Let go of your barriers. Understand that what you do not know, you can learn. If you have a passion for something, you can turn it into a business. You don’t even have to quit your day job. Women are excellent in planning, staying focused, and multi-tasking. You can do this. You just need to believe in yourself.
Quick Tips on How to Get Started
* Believe in your skills but don’t hesitate to keep improving.
* Turn to government and privately-supported groups that encourage women as entrepreneurs.
* Don’t let others convince you against starting your own business.
Most important, be the kind of entrepreneur that solves problems. You can be a part of the rapidly growing number of successful women entrepreneurs in the country.
All the best -
TABITHA JEAN NAYLOR
Editor & Publisher
Characteristics of Great Female Entrepreneurs
All great business women have some things in common – the positive qualities that assist them in propelling anything they touch to success. Women have become strong in the business world and are making success stories every day. The modern woman has become part of the economic wheel and her investment ideas and business opinions are highly valuable. If you are planning to be an entrepreneur in the near future, or you are already running a business, you should know the characteristics that make a successful entrepreneur. This is what the leaders in business possess:
Ambitious
To be a successful woman in business, you