Festival Profits: How to Make Money at Street Fairs and Festivals

By Andy LaPointe

To be successful and persuade visitors to purchase from your booth you need to follow new, proven and powerful ways to impact and influence the people that walk by your tent. You need to make your tent stand out from all of the other vendors and make it as friendly as the local, neighborhood store. That’s where Festival Profits comes in.

My book is a complete festival marketing system that has been proven to work over the past several years. Nobody else has ever written about these powerful strategies and techniques anywhere on the Internet or taught them in any seminar, until now. Once you finish reading my book, you'll have everything you need to know to explode your sales at your next event.

The information in my book is so unique and powerful, I was invited to speak for 90-minutes about the one-of-a-kind strategies at the Michigan Festival and Events Annual Association Convention in Kalamazoo, Michigan.

Over 500 vendors and festival organizers attended the annual state-wide convention.

• Language: English
• Publisher: Andy LaPointe
• Release date: Mar 6, 2012
• ISBN: 9781465746924

Andy LaPointe

Mr. LaPointe is a business and social media consultant. He is also a lifestyle entrepreneur, the winner of 18 national awards and has products distributed in 42 States in the United States and five countries across the globe. Prior to becoming a full-time entrepreneur and consultant he spend 15 years in the corporate world. He earned the title of Regional Vice President with a subsidiary of a Fortune 10 company at the age of 29.

Book preview

Festival Profits – The Guide to Making Money at Street Fairs and Festivals

Author: Andy LaPointe

Published by Lapte Enterprises, Inc. at Smashwords

Copyright 2012 Andrew LaPointe

Discover other titles by Andrew LaPointe at Smashwords.com:

- How to Start a Food Business – How to Make Money from Your Recipes

- Five Day Weekend – How to Leverage Your Time and Your Income to Achieve the Ultimate Lifestyle

Table of Contents

Background

Introduction

Your World is Only 10’ x 10’

How to Get People to Bee-Line to Your Tent?

The Exterior - Your Canopy

Booth Sign

Street Sign

The Exterior - Your Side and Back Walls.

The Interior of your Booth - Your Canopy

Your Creation Story

Attention Grabbing Opener

The Creation Story

Your Booth Layout

The Sampling Layout

The Side Tables

The V- Shape

The U-Shape Tables

Product photos

Back Banners

The Wow Factor

Traffic Generation Ideas

The Festival Lead Generation System

Lead Capture Techniques

Create an email list - Capture Contact Information Easily

Offer a Free Downloadable Report to Buyers

Offer a Free Downloadable Report to Non-Buyers

Offer a Sign Up Form for your Electronic Newsletter on Your Table

Spread the Word about your Business and Make it Go Viral

Background:

This is the vendor edition of the Festival Profits System and was written by

Andy LaPointe. You can learn more about the entire Festival Profits system at www.FestivalProfits.com

Mr. LaPointe lives in Northern Michigan near the city of Traverse City. The author owns a company called Traverse Bay Farms / Fruit Advantage. This company offers a complete line of gourmet fruit and super fruit products and is distributed throughout the U.S. and several countries across the globe.

In addition to owning and operating a physical store, the author attends numerous fairs and festivals across Michigan and beyond as a vendor. The information is this