I'm Dying Inside is the AdNews Social Media Campaign of the Year from Howatson+Company for Modibodi.
“This campaign nailed being culturally relevant to their audience while achieving great results,” the judges said.
“The judges were impressed that the campaign successfully leverages long-term content on TikTok and that the idea had long-term endurance.”
Howatson+Company says the shame and stigma of leaking on your period still holds young people back from
