Most entrepreneurs will tell you that running a business is no easy feat, especially if you are operating in a niche market. Adlina Anis, a content creator and former fashion stylist, can relate: The 40-year-old is the founder of her eponymous brand (Adlinaanis.com), which offers stylish modest wear designed for Muslim women.
Adlina has always been focused on innovation – she was the first in Singapore to offer a earphone-friendly hijab in 2013, as well as hijabs designed for sports, before mainstream sports brands caught on years later.
The brand also sets itself apart with its