Forbes Africa

Why KPIs Can Kill Companies

In 1943, the Royal Air Force looked for quick fixes to improve the probability that their bombers could complete their missions and successfully return home. One option was to add armor-plating, but what was the optimal placement which would ensure maximum protection without compromising the aircraft’s performance?

The accepted thinking, based on the data collected from returning bombers, was that the wings, nose, and fuselage should be armored up. They,

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