Sobfests, pop songs: TikTok upends France’s lauded literary landscape
In her recent TikTok video, 19-year-old Victoire Ducluzeaud sobs in rapid-fire snapshots, as she recounts her recent reading experiences. In one clip, black mascara streaks down her cheeks as she waves a thick paperback in front of the camera, crying, “Why?!” In another, she can barely get the words out between tears, “How could he have done such a thing?”
The video sobfest has received nearly 75,000 views, and readers can’t get enough. In this particular clip, comments range from, “Give us your top five books that make you cry!” to “Now I feel less alone.”
Ms. Ducluzeaud’s videos, which she has posted multiple times per day since 2021, are part of the latest phenomenon to hit France’s publishing world: #BookTok.
What began in the United States
