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    Dude, where's my bitcoin? Crypto sits out the Super Bowl after a miserable year

    Well, that was fast. Less than a year ago, as the Rams and Bengals duked it out on the SoFi Stadium gridiron for Super Bowl LVI, more than 100 million viewers were met with ads promising a chance to hop on the wave of the future: cryptocurrencies, nonfungible tokens (or NFTs) and a frothy ecosystem of blockchain-ified digital commerce. LeBron James did a promo for the Crypto.com trading ...
    by Brian Contreras, Los Angeles Times Feb 13, 2023 3 minutes
    Sam Bankman-Fried testifies during a hearing before the House Financial Services Committee at Rayburn House Office Building on Capitol Hill Dec. 8, 2021, in Washington, D.C..

    Well, that was fast.

    Less than a year ago, as the Rams and Bengals duked it out on the SoFi Stadium gridiron for Super Bowl LVI, more than 100 million viewers were met with ads promising a chance to hop on the wave of the future: cryptocurrencies, nonfungible tokens (or NFTs) and a frothy ecosystem of blockchain-ified digital commerce.

    LeBron James did a promo for the Crypto.com trading platform. Coinbase, another crypto exchange, spent $14 million on a QR code gimmick. And who could forget that

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