Franchising sounds great, in theory: You can have your own business, where you’re the boss, while also operating inside an established brand that’s committed to helping you be successful.
But wait. Before you go any further, there’s an important question you must answer about yourself: Are you an entrepreneur or a systempreneur?
Here’s another way of thinking about it: Do you want to start a business…or own a business?
In my work consulting for those in the franchising industry, I often ask people this question. The distinction is important—because the answer can predict whether you’ll be happy and successful as a
