Fairlady

THE WHY, THE WHICH & the wardrobe

Joanna Hedley

Judging by the name of your brand, we’re guessing summer is your favourite season.

Always summer, unless there is snow involved.

What are your five must-have items for summer 2022/23?

1. A hundred swimsuits. Can that count as one must-have?

2. A huge hat. I love Crystal Birch; we recently did a beautiful hat collaboration with her, which is available in store. I’m also a big fan of the Australian brand Lack of Color.

3. Perfect sandals that pair with everything. I love a rope pair, or a set from Espadril.

4. A flawless summer dress that can be smart or casual. My favourites are our Ibiza dresses.

5. And a great sunblock. I love Heliocare and Australian Gold.

What inspires your designs?

I find travel essential to getting the creative juices flowing – getting away from it all and immersing yourself in other cultures gives you a whole new perspective.

Tell us about some of your favourite jewellery pieces.

Most of

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