Fast Company

Disruptive innovation is the key to plastics sustainability

Plastic plays a critical role in virtually all industries, from agriculture and construction to healthcare and manufacturing. Time magazine has called plastic one of the four materials (along with cement, steel, and ammonia) without which modern societies would not be possible. However, as global production of this cheap, lightweight, and highly versatile material doubled during the past two decades, plastic consumption grew even faster, according to the OECD, creating significant sustainability challenges. Meeting those challenges will require disruptive innovation from companies both large and small.

“Many companies are under significant pressure from employees, customers, regulators, and investors to show progress toward

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