Obamas' production company won't renew exclusive deal with Spotify
Higher Ground, the Obamas' production company, and Spotify will not renew their exclusive partnership, according to three people familiar with the matter. Higher Ground has produced a number of exclusive shows distributed on the streaming platform since it partnered with Spotify in 2019. Those include "The Michelle Obama Podcast" and "Renegades: Born in the USA," featuring discussion between ...
by Wendy Lee, Los Angeles Times
Apr 20, 2022
2 minutes
Higher Ground, the Obamas' production company, and Spotify will not renew their exclusive partnership, according to three people familiar with the matter.
Higher Ground has produced a number of exclusive shows distributed on the streaming platform since it partnered with Spotify in 2019.
Those include "The Michelle Obama" was the fourth-most popular podcast globally on Spotify in 2020.
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