HAVING EMBARKED ON WRITING careers just as the web ripped the financial guts out of the paper industry, my idea of a good time is to phone my best mate every couple of months and bitch about how, ten years before us, even the lowliest hacks had an expense account, whilst, ten years afterwards, world-famous media types make fortunes from unboxing videos.
I’m not on TikTok. I had never heard of Clubhouse until last week. Hell, I don’t even have a LinkedIn account. Why would I? My idea of self-promotion was to post my article on Facebook. Once.
Then, last October, my friend sent me a article about a 21-year-old Texan “electronic music producer” who, having