Online advertising can’t understand hate-clicks

Nicole Kobie is PC Pro’s Futures editor. Children aside, Amazon actually had the nerve to ask the breed of my dog. She’s a perfectly fluffy rescue; adopt, don’t shop.

@njkobie

There’s nothing more valuable to online marketers than a pregnant woman, since she’s about to plonk a wodge of cash decorating a nursery, buying several thousand nappies and investing in entirely unnecessary products in the misguided hope of easing the early days of parenthood.

As I write this, I’m a handful