New Zealand Listener

MIND GAMES

The idea of humans as rational creatures is associated with mid-20th-century economics, which built its models around Homo economicus: an economic person who maximises utility in capitalist free markets that were always perfectly efficient.

Legions of social scientists have spent the past 60 years debunking this perspective, including the celebrated psychologists Daniel Kahneman and Amos Tversky. They showed that humans

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