TVNZ
As chief executive Kevin Kenrick reflects on his past seven years at TVNZ, he says due to viewer behaviour and technology having changed massively, so has the network.
“What advertisers need has changed too…you can’t stand still in a moving market.”
Kenrick says TVNZ has been fortunate in that it has been able to build some momentum, so it feels like it is really starting to power ahead in new directions. Explaining that innovations like TVNZ OnDemand haven’t been an overnight success as new vetntures can take many years to get traction, he says
