The Question That All Founders Must Face

If you have started a company, sooner or later you’re going to get asked—or ask yourself—this question: “Would you do it again?”

If your company happens to be among the 25 percent of venturebacked startups that succeed, it’s an easy question to answer. But if your company is not successful—if it runs out of money, or fails to find a market, or plateaus too soon, or