Inc.

Hire Learning

OPEN FOLD-OUT FOR MORE

HOW TO HIRE Kabbage co-founder Rob Frohwein, a two-time Inc. Best Workplaces honoree, shares his secrets on staffing up with the founders of Atlanta’s Lyfe Marketing.

We want self-aware hires. If people can’t figure out the last time they screwed up, they lack self-awareness.

The founders of Atlanta’s Lyfe Marketing may all be under 30 years old, but Keran Smith and brothers Sean Standberry and Sherman Standberry have the chops to oversee digital marketing for 400 small businesses—earning $3 million in revenue last year and the

You’re reading a preview, subscribe to read more.

More from Inc.

Inc.4 min read
The Business of Building a Better Future
Rohit Bhargava | INC.'S NON-OBVIOUS BUSINESS BOOKS The founder of the Non-Obvious Company, Rohit Bhargava is a trend curator and best-selling author of nine books. What vibe do people most want from their place of work? Answer: coffee shop cozy. This
Inc.6 min read
Steve Young Shares Lessons From the Private Equity Playbook With a First-Time Founder
Not many entrepreneurs have both professional football and private equity on their résumés. But Steve Young has always been something of an overperformer. During his 15-year career in the NFL, the Hall of Fame quarterback earned himself three Super B
Inc.1 min read
Swipe Right to Success
When growing her inclusive underwear brand, Woxer, Alexandra Fuente (above) turned to an unexpectedly effective casting strat egy. “For our first six months of business, we were on a shoestring budget,” she says. “We found models by sending Instagram

Related Books & Audiobooks