Setting Goals Beyond CSR
Companies that focus only on the '2 per cent mandate' but cannot find the balance for their core business could be driven to extinction
As July faded into August, India Inc. abruptly moved its subject of heated discussion away from CCD to CSR.
While Cafe Coffee Day (CCD), whose founder had committed suicide, was crashing on the bourses, the Companies (Amendment) Bill was passed in Parliament.
The Bill says businesses must spend 2 per cent of profits on corporate social responsibility (CSR) and violations can attract a fine and up to three years in jail for every officer of the company. That changes this social responsibility to a
