Fighting the online tide

Online giant Amazon has changed the way people buy, and is apparently destroying the big high street retailers. It’s easy to see why. Aspecialist retailer, like the now defunct Maplin Electronics, or Toys R Us, has to try and stock stores all around the country with thousands of products with all the associated costs of central warehousing, distribution, business rates, staffing, etc., whilst people are tempted to Amazon by an easy ordering system, fast delivery, wide choice and easy one click payment. Let me say now that I have personally used Amazon