McVeggie burger? McDonald's weighs whether to jump on the plant-based burger bandwagon
by Alexia Elejalde-Ruiz, Chicago Tribune
May 01, 2019
3 minutes
CHICAGO - McDonald's is weighing whether to jump on the plant-based bandwagon, as Burger King prepares to roll out meatless Whoppers nationwide.
"Our menu teams are clearly paying close attention to it," McDonald's CEO Steve Easterbrook said Tuesday. "The key for us is to identify sustaining consumer trends."
The world's biggest burger chain, which has 14,000 U.S. restaurants and 38,000 worldwide, is considering whether the complexities associated with rolling out a
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