Supreme Court debates whether FUCT clothing line can trademark its name
by David G. Savage, Los Angeles Times
Apr 16, 2019
3 minutes
WASHINGTON - Los Angeles artist and entrepreneur Erik Brunetti sells his T-shirts and streetwear online, and he wants the protection of a registered trademark. But his brand is a four-letter word: FUCT.
The Supreme Court heard a lively argument Monday on whether the First Amendment's protection for the freedom of speech extended to words and symbols that the government's trademark office viewed as "scandalous."
The lawyers and justices managed to debate the case for an hour without uttering the disputed word, which Deputy Solicitor Gen. Malcolm
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