The car is dead, long live the car, thanks to Tesla | John Naughton
Established carmakers may scoff at Elon Musk’s firm, but like Apple and the iPhone, it heralds a massive shake-up of the auto industry
Two interesting things happened last week. One was Tesla’s delivery of the first batch of its Model, the company’s first “affordable” car. (If you think $35,000, about £26,500 – is affordable, that is.) The second was a held in Berlin, a meeting where the bosses of Germany’s leading car manufacturers (VW, BMW, Audi, Ford, Porsche and Daimler) got together with ministers to ponder the industrial implications of the and the decisions of the British and French governments to from 2040.
