What's Behind The Success Of 'Despacito'?
"The whole world is singing in Spanish," says singer Luis Fonsi. How the mainstreaming of reggaeton, the ubiquity of streaming services and some queasy culture clashes gave us the song of the summer.
We've all heard it — on the radio, on the streets, in the grocery store. The song "Despacito" by Luis Fonsi and Daddy Yankee been streamed over 4.6 billion times, and has kept its number one spot on Billboard's Hot 100 since before the official start of summer. Fonsi, the song's singer and songwriter, says he's ecstatic that the No. 1 in the world is in Spanish.
"The whole world is singing in Spanish," he says. "We have everybody Googling, 'What does Despacito mean?'"
"Despacito" was originally
