A Perfect Fit
ModCloth taps into an overlooked segment
by Katherine Duncan
Sep 01, 2014
2 minutes
Finding attractive clothing that fits is hard enough, but for plus-size customers, it's even more of a struggle. Despite the fact that more U.S. women wear a size 16 dress than sizes 0, 2 and 4 combined, many designers are hesitant to create clothing for the plus-size category.
is different. The e-tailer of women's clothing and accessories works with some 160 designers and vendors
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