About this series
Strategy Number 1
Running More Effective Sales Contests.
Strategy Number 2
Utilizing the power of Statistics.
Strategy Number 3
Utilizing Both Customer and Non Customer Surveys.
Strategy Number 4
Fostering a Cooperative Culture.
Strategy Number 5
Using Praise and Criticism Correctly.
Strategy Number 6
Capitalizing on the Cultural Diversity that exists in our marketplaces today.
Strategy Number 7
Utilizing Websites and Social Media.
Strategy Number 8
Managing Ongoing Communication with your Customer Base.
Strategy Number 9
Creating the Best Compensation Package.
Strategy Number 10
The Importance of Ongoing Professional development.
Titles in the series (3)
- An Introduction to Selling at Mastery
1
Customers have been badly served in the marketplace over the last 25 years and it is getting worse. The profession has a horrible marketplace reputation. Retailers are having their markets and margins squeezed. Because of rising energy and food costs, today's average customers have less money and are being much more careful about where they will spend it. This opens up incredible opportunities for salespeople and businesses willing to lead the field by operating at mastery. The “Selling at Mastery” self study program, which begins right here, will provide all the potent tools for individuals to offer the highest levels of customer service, create the highest levels of customer satisfaction and loyalty while securing their personal financial future. This introduction explores what it takes to become a sales master. It delves into what the role of a master sales professional is and what it is not. There is an exploration of the primary source of obstacles to successful selling . Then the spotlight is shone on the factors that limit salespeople (and others) from rising to the levels of attainment they hope for. Why this happens is also explained. And, to finish off, chapter 5 concentrates on the most powerful of all the customers dominant buying motives. Understanding this powerful truth can improve your closing ratios dramatically. You supply the passion and Selling at Mastery will provide the knowledge for you to sell and serve at mastery. At the end of this e-book, is an extensive list of the many, many topics covered in the “Selling at Mastery” 20 lesson, self study program. You will see that nothing is held back. There is also a special personal challenge in which you can positively impact the quality of salespeople and sales organizations with just one simple good deed.
- Selling at Mastery
2
Selling at Mastery is the result of strategies developed, gathered, tested and proven in a sales and management career spanning over 45 years. There is nothing held back. Don't bother going any further if you want high pressure and underhanded closing tactics. You won't find any. Masters don't need or want them. You will find everything you you need to become and remain a master professional salesperson. This powerful, 20 lesson, course is a compilation of all the material that was initially presented over forty hours in live, bootcamp style seminar presentations for salespeople. Included are additional bonus strategies, tools and concepts. This ebook has one defining purpose. That is, to provide effective and affordable Profession Development Training for any individual who sells any type of product or service, as well as business owners and sales managers, wishing to either upgrade their own selling skills or to train salespeople for a better future by learning how to sell anything ... as a master professional. You supply the passion and dedication. Selling at Mastery will provide the knowledge and the experience. There are personal challenges and some contrarian ideas to be considered which begin to unlock the master's potential. See An Introduction to Selling at Mastery for topics and strategies covered.
- Manage Your Sales Floor at Mastery
3
Strategy Number 1 Running More Effective Sales Contests. Strategy Number 2 Utilizing the power of Statistics. Strategy Number 3 Utilizing Both Customer and Non Customer Surveys. Strategy Number 4 Fostering a Cooperative Culture. Strategy Number 5 Using Praise and Criticism Correctly. Strategy Number 6 Capitalizing on the Cultural Diversity that exists in our marketplaces today. Strategy Number 7 Utilizing Websites and Social Media. Strategy Number 8 Managing Ongoing Communication with your Customer Base. Strategy Number 9 Creating the Best Compensation Package. Strategy Number 10 The Importance of Ongoing Professional development.
Jim Masson
Jim Masson is a businessman, author, sales trainer and sales consultant with a selling career that spans nearly 50 years. He has sold and managed the sale of millions and millions of dollars worth of products and services. Plus, he spent many of those years, training salespeople to function as master professionals while helping to build award winning sales teams.Jim began his selling career while still in high school. While working part time for a full line General Motors dealership in a small town in Northern Ontario, Canada, he sold a pre-owned car at only seventeen years of age. He was pleasantly surprised when rewarded with a commission for that sale. It the first of many, and he discovered that getting paid for his efforts was indeed, very, very good!After attending Algonquin College Business Campus in Ottawa, Canada's capital, he owned and operated two small business before having a successful selling career with large automotive dealerships there, before relocating with his wife Wanda to Vancouver, British Columbia, in the early 1980s. There, Jim partnered for almost ten years in an automotive services business.After selling his interest in that business, Jim resumed his automotive career as Sales Manager and Sales Trainer with major automobile dealerships that achieved new levels of sales and customer satisfaction success. A number of sales people who he helped train have become nationally recognized as Sales Leaders and Sales Masters and several were promoted to Sales Management positions themselves.Jim has always recognized the tremendous need for professionalism in the selling industry and affordable training in all areas of selling and customer service. In order to share his extensive experience and success with those pursuing a career in the selling profession, Jim initially wrote his book, "Getting Paid is Good!!"He has also offered live sales training seminars to both sales novices and seasoned pros, through school board sponsored Continuing Education classes on Vancouver Island, where he and Wanda make their home.Now, he is very pleased to present to you, “An introduction to Selling at Mastery”along with a link to “Selling at Mastery”. Additionally, there is Manage Your Sales Floor at Mastery. These powerful e-books are a compilation of all the material that was initially presented over forty hours in his live, boot camp style seminar presentations, plus additional strategies, tools and concepts.These e-books have one defining purpose. That is, to provide effective and affordable Profession Development Training for individuals, business owners and sales managers, wishing to either upgrade their own selling skills or to train salespeople for a better future by learning how to sell as a master professional.
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