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Episode 1322:
Chalene Johnson illuminates the essence of brand uniqueness in "How To Make Your Brand Stand Out," focusing on the amalgamation of one's personal traits and stories to create a standout brand. By addressing the challenges of brand differentiation in a saturated market, Johnson offers actionable insights on leveraging personality, communication style, and personal journey to distinguish your brand.
Read along with the original article(s) here: https://www.chalenejohnson.com/make-your-brand-stand-out/
Quotes to ponder:
"The fact of the matter is, what makes you unique is a collection of the things that make you you. All stacked together."
"For me, sense of humor. Absolutely a must. You don’t have to be funny but you have to get funny, know how to laugh at a good joke, and appreciate sarcasm - because I do."
"Whether you: Overcame shyness, Found your voice, Survived childhood abuse, Came out of the closet, Or Got healthy. Whatever it is, you have a story that is unique."
Episode references:
The 131 Method: https://www.amazon.com/131-Method-Personalized-Nutrition-Metabolism/dp/1401956785
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