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How has in-vehicle navigation evolved to satisfy consumer needs?

How has in-vehicle navigation evolved to satisfy consumer needs?

FromExperiences Per Mile


How has in-vehicle navigation evolved to satisfy consumer needs?

FromExperiences Per Mile

ratings:
Length:
16 minutes
Released:
Sep 23, 2021
Format:
Podcast episode

Description

In this episode, host Karen Piurkowski welcomes Paul Hohos, Vice President of Automotive Sales and Managing Director for Americas at TomTom. During the discussion, Paul describes how personalization is being added to vehicle navigation to improve user experience, and much more.   Key Takeaways: [1:42]: Paul explains what Experiences Per Mile means to him [2:30]: Why TomTom became involved in the EPM movement [2:58]: Why TomTom is focused on creating positive in-vehicle experiences for customers [3:34]: Consumer perception of embedded in-vehicle navigation [6:27]: How navigation has changed recently and how TomTom has contributed to this change [7:26]: What it will take for consumers to leave phone navigation behind [8:40]: What can be done with vehicle navigation to reduce barriers to entry for electric vehicles (EVs) [11:05]: Other ways TomTom is improving the in-vehicle experience for drivers [12:09]: Opportunities to partner with other organizations to deliver more differentiated services for consumers [13:58]: Paul’s vision for the future of vehicle navigation Sponsors Brought to you by HARMAN   Mentioned in this episode: EPM Advisory Council   Tweetable:   "Our vision of a cleaner, safer, congestion-free world drives our products and our actions on a day-to-day basis. We think the end result will be a positive experience for consumers." -Paul Hohos, TomTom #ExperiencesPerMile As cars become more connected, embedded navigation solutions are transitioning to a hybrid model, where you're first online and then fall back on embedded when you lose connection. #ExperiencesPerMile #navigation Historical data collected by TomTom can be shared with automakers and used to reduce range anxiety for EV owners. #EVEPM #ExperiencesPerMile #experience #EV #electricvehicles
Released:
Sep 23, 2021
Format:
Podcast episode

Titles in the series (28)

Experiences Per Mile, brought to you by HARMAN International, is a program for automotive technology professionals and enthusiasts, where we explore consumer-centric mobility experiences and discuss the technologies driving them. During each episode we feature different thought leaders in the automotive industry and explore various trends around the experiences inside the vehicle.