In this episode of The Evolving Leader podcast, co-hosts Jean Gomes and Scott Allender are in conversation with psychologist, TED speaker, author and social entrepreneur Gil Winch. Described by Adam Grant (author of Think Again and host of the TED podcast WorkLife) as ‘a pioneer in creating opportunities for people who have been underestimated and overlooked’, Gil has developed a managerial model that enables people with severe disabilities to achieve regular productivity in free-market businesses for regular market wages. In 2008, he founded CY, an outsourcing services call centre for-profit social business that was staffed and managed primarily by previously unemployed, severely disabled people and other marginalized populations, demonstrating how a managerial model and corporate culture focused on finding and nurturing potential can benefit companies everywhere. “Winning With Underdogs: How Hiring the Least Likely Candidates Can Spark Creativity, Improve Service, and Boost Profits for Your Business”.  (2022 McGraw Hill) Other reading from Jean Gomes and Scott Allender: Leading In A Non-Linear World (J Gomes, 2023)The Enneagram of Emotional Intelligence (S Allender, 2023)Social:Instagram           @evolvingleaderLinkedIn             The Evolving Leader PodcastTwitter               @Evolving_LeaderYouTube           @evolvingleader The Evolving Leader is researched, written and presented by Jean Gomes and Scott Allender with production by Phil Kerby. It is an Outside production.