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Truth Social and Sephora Tweens

Truth Social and Sephora Tweens

FromMost Innovative Companies


Truth Social and Sephora Tweens

FromMost Innovative Companies

ratings:
Length:
69 minutes
Released:
Apr 3, 2024
Format:
Podcast episode

Description

Truth Social went public last week. The company disclosed its finances in an SEC filing that revealed it had brought in just over $4 million in revenue while losing more than $58 million in 2023. Those numbers don’t seem to make sense. ‘Fast Company’ senior staff editor Max Ufberg joined us to break down what is responsible for the dire state of that business.
Also, tweens and teens experimenting with makeup and skincare is nothing new, but there’s a new trend happening where tweens are showing a lot of interest in the Sephora brand . . . so we wanted to hear directly from them and got to speak with one tween about how they got so interested in skincare, and, of course, what their favorite products are. Then we spoke with Artemis Patrick, president of Sephora North America, who shared why she thinks tweens love the brand so much and what the company is doing to connect with that community.
Released:
Apr 3, 2024
Format:
Podcast episode

Titles in the series (100)

Which companies are on the cutting edge of artificial intelligence? What’s the next major breakthrough in healthcare? How do iconic brands reinvent themselves to appeal to the next generation? Most Innovative Companies is where tech, business, and innovation convene. Join host Yasmin Gagne as she brings you the latest innovations transforming business and society—and highlights the companies that are reshaping industries and culture.