55 min listen
AAB 042: Brewery Sales and Distribution
FromAll About Beer
ratings:
Length:
59 minutes
Released:
Mar 21, 2024
Format:
Podcast episode
Description
Salespeople are the backbone of the beer industry. Either working for a distributor or working for a specific brewery, salespeople make sure beer shops carry their products, host events, and are the front line for many people’s exposure to a beer’s lineup. What is the day to day life of being a sales person and how does this middle tier of the American three tier system of beer work? This episode features two guests, a sales rep and a distributor owner, who talk through the ins and outs of this interesting part of the beer industry. This Episode is Sponsored by:Estrella GaliciaEstrella Galicia is an independent, family-owned brewery in northwest Spain, founded in 1906.Estrella Galicia Cerveza Especial is a world class lager, brewed using the finest Spanish malts, locally cultivated Galician hops and the best brewing practices, in a state-of-the-art facility in La Coruña . Recognized around the world for quality and exceptional character. Estrella Galicia is “A beer like no other.”Hosts: Don Tse and Em SauterGuests: Lisa Turso, Brett HollanderSponsors: Estrella Galicia, All About BeerTags: Sales, Distribution, Marketing, BarsThe following music was used for this media project:Music: Awesome Call by Kevin MacLeodFree download: https://filmmusic.io/song/3399-awesome-callLicense (CC BY 4.0): https://filmmusic.io/standard-licenseArtist website: https://incompetech.com
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★ Support this podcast on Patreon ★
Released:
Mar 21, 2024
Format:
Podcast episode
Titles in the series (100)
AAB 006 - Randy Mosher on Tasting Beer: Author and brewer Randy Mosher discusses the science and art of tasting. by All About Beer