In this episode of the Planet Odoo podcast, join us as we explore the power of data-driven marketing with our special guests, Odoo experts Charline and Gregory. We'll uncover how leveraging data can significantly boost sales and enhance the effectiveness of advertising campaigns. Discover the essentials of targeting the right audience, understanding customer behaviors, and identifying key trends that can shape your marketing strategies. ______________________________________________________Don’t forget to support us by clicking the subscribe button, leaving a review, and sharing your favorite episode! To further engage with you, we've created a pad (click here) where you can freely share your thoughts, ask questions, suggest episode ideas, or just drop by to say hi (it's always welcome).- See Odoo in action by trying it: https://odoo.com/trialConcept and realization: Marine LouisRecording and mixing: Lèna Noiset, Judith MorisetHost: Amy Caroline Downing