The word niche is talked about a lot in our industry and it’s something that many hairdressers, podcasts, educators, and business coaches are suggesting for hairdressers to focus on in a COVID (lockdown) recovery or simply to scale their business in a direction that you love. It is OK to niche down to do what you are good at and what you love and stop doing everything else. In this episode of the Colour Kristina Talks Podcast, I am talking with mixed-mode salon owner Chelsea De Main about finding your unique sense of style and why you need to niche down to grow a salon business you’ll love. - - - - - - - - - - SHOW NOTES of this episode and links mentioned in the interview https://www.kristinarussell.com.au/67 DM KRISTINA ON INSTAGRAM https://www.instagram.com/colourkristina