Do you know what a lead page is? Maybe you’ve heard the term opt in. Or maybe the term lead magnet is more familiar. Or maybe sign-up page. Either way, they are all the same thing. And this episode is all about what you need to make a high converting lead page.
There are 7 key things to consider for and include on your high-converting lead page:

Distraction Free
Simple page design (no scroll)
Enticing headline / subheadline
Quick Benefits
Mockup Image
Button Text
Mobile friendly

PLUS Privacy Policy link
And I explore these in-depth in this episode.
 
Want to see what I’m talking about? Check out my lead page here (and if you’re not already on my list, why not join!?). It’s not perfect but it converts, at 72.2% for cold ad traffic - that is people that have never had anything to do with me before.
 
If you want guidance with any of this, I cover these points in great depth with lessons, tech tutorials and plenty of examples inside The Email Experience, my online email marketing membership that helps you serve your subscribers with open-worthy emails, surprisingly simple automation and offers that sell. So if you want that guidance to make the start, you can join the waitlist at yaelkeon.com/experience/
 
Want to see more of what I get up to when I’m not podcasting? 

Hang out with me on Instagram @yaelkeon
Come join the free Facebook group Connect and Grow with Email with Yael Keon
Grab your free download 80 Fill in the Blank Email Ideas

Don’t hesitate to get in touch to let me know what you thought of the show, and if you want to hear about a particular topic inside of email marketing.See omnystudio.com/listener for privacy information.