In this episode of “Ask the Tech Coach,” Jeff and Nick sit down with Michael Cohen, Matt Miller, and Chris Aviles to discuss their top branding strategies for educators.

This podcast is sponsored by Concordia University – Portland

In this episode, we discuss:

Reflections from Last Week
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How and Why to Build an Educational Brand
Is it important to have a branded identity?
What goes into creating a recognizable brand?
The importance of a website in branding.
Content Creation Strategy
Favorite ApplicationsWebsiteWordPress
GraphicsAdobe Photoshop
Adobe Spark
Adobe Rush
Canva
Camera App
Social MediaBuffer – Social Media Scheduling
StrategiesHave something to give away (PDF) through a newsletter/mailing listMailchimp
ConvertKit
How to approach conferences/conventions
Being recognizable on the outside and a teacher on the inside
On the Next Episode
Ep44: Schoology: Standards-Based Grading

 


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