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Greenwashing - the marketing practice increasingly used by political leaders.

Greenwashing - the marketing practice increasingly used by political leaders.

FromTree Planters: A podcast about change for a better world


Greenwashing - the marketing practice increasingly used by political leaders.

FromTree Planters: A podcast about change for a better world

ratings:
Length:
59 minutes
Released:
Oct 19, 2021
Format:
Podcast episode

Description

This episode we talk about greenwashing, the practice of presenting a product in a way that makes it seem to consumers as if it is environmentally friendly, when in fact it is not.Greenwashing is most often thought of in terms of marketing a product. In a time when political discourse is increasingly branded and marketed, however, and when the action required to address environmental problems is increasingly at odds with what politicians seem willing or able to do, greenwashing is becoming a concern in the political sphere, too.From the never-ending string of promises to address climate change (almost all broken) to  climate emergency declarations made and then nothing done, politicians, it seems, are telling  people what they want to hear in order to get support, but delivering a very different product.So, why aren't they following through and why do we keep voting for them? We discuss that are more.As always, you can support us, and the show, at simcoecountygreenbelt.ca. Click through to the episode page for links and resources, including a photo essay of our field trip with Master Naturalist Bob Bowles.Support the show
Released:
Oct 19, 2021
Format:
Podcast episode

Titles in the series (25)

We live in a world running out of space, resources, and time. There are solutions. We can build a better world - a world that is fair, healthy, and prosperous. But this requires transformative change. Why Tree Planters Podcast you ask? Well, there's a great proverb that goes as follows:“A society grows great when old men plant trees whose shade they know they shall never sit in.”We feel there's a scarcity of tree planters in positions of power these days. Each month we look at problems and solutions relating to how we live in modern society, including those of sprawl and associated consumption patterns and behaviour, climate change, habitat degradation and species loss, community development and empowerment, knowledge of and connection to place, leadership and accountable governance, among others.We welcome you to join us on our journey. Please don't hesitate to connect with us if you have suggestions or questions.