36 min listen
S2E70: Living La Vida Rolls-Royce in Miami Beach
FromTotal Car Score
ratings:
Length:
14 minutes
Released:
Nov 5, 2021
Format:
Podcast episode
Description
In this episode we finish our special series from the 2022 BMW Group Test Fest, back in Miami Beach, where the 2022 Rolls-Royce Ghost Black Badge made its global debut. We talk to Richard Carter, Director of Global Communications, to find out how the ultra luxury car manufacturer has repositioned itself to regain the title of the most desirable brand in the world.Thank you and have a great weekend.
Released:
Nov 5, 2021
Format:
Podcast episode
Titles in the series (100)
S1E12 - What does a new administration mean for the automotive industry?: We start with a discussion of the ongoing challenges around selling cars amid a global pandemic, continue with a discussion of what a (possible) Biden administration means to the car industry, and finish with a Q&A with Olabisi Boyle, Vice President, Product Planning and Mobility Strategy, Hyundai Motor North America. There’s a lot happening at Hyundai right now, and Olabisi provides a deep dive on what’s driving the automaker, where the company is headed and what it plans to accomplish regarding performance, advanced technology and environmental goals. by Total Car Score