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How 10X Content Marketing Got Snack Nation 10x in ARR in 1 Year

How 10X Content Marketing Got Snack Nation 10x in ARR in 1 Year

FromLeveling Up with Eric Siu


How 10X Content Marketing Got Snack Nation 10x in ARR in 1 Year

FromLeveling Up with Eric Siu

ratings:
Length:
43 minutes
Released:
Dec 7, 2015
Format:
Podcast episode

Description

Hey everyone! Today’s interview is with Sean Kelly, co-founder of Snack Nation (parent company is Human Healthy Vending – Helping Unite Mankind and Nutrition), an easy, hassle-free way to get delicious, healthy snacks delivered right to your office. I used to intern for Sean, so it’s great to be able to chat with him again!
In this interview, Sean and I talk about B2B versus B2C business models, how content marketing has enabled them to grow at high double digits, month over month, why educating their customers with awesome 10x content gives them about 1/3 of their leads in return, and how showing vulnerability makes you a stronger leader.
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Released:
Dec 7, 2015
Format:
Podcast episode

Titles in the series (100)

Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.