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S1E11: My Experience In A Direct Marketing Environment- Marketing Your Pottery

S1E11: My Experience In A Direct Marketing Environment- Marketing Your Pottery

FromThe Pin Tool Podcast | Pottery | Ceramics | Small Business


S1E11: My Experience In A Direct Marketing Environment- Marketing Your Pottery

FromThe Pin Tool Podcast | Pottery | Ceramics | Small Business

ratings:
Length:
33 minutes
Released:
Nov 29, 2022
Format:
Podcast episode

Description

I had a situation where I needed to have pots at three different places on the same weekend.  In one show,  all direct marketing was required to sell, as very few, it seemed, came to buy pots. I felt out of place outside my Story base/ Permission base comfort zone.  I was able to meet my goal of selling one pot.  But in a direct marketing environment, I had to work harder for it.  You may get a chuckle out of this episode, as many of you who sell in shows may only do direct marketing.  Which do you prefer?  I hope everyone has a great holiday!  



My blog:
https://creekroadpottery.com/blog/
Released:
Nov 29, 2022
Format:
Podcast episode

Titles in the series (38)

A pottery podcast by artist /owner Al Wayman of Creek Road Pottery in Laceyville, Pennsylvania, next to the cold Tuscarora Creek. Pull up a chair around the wheel as we discuss topics concerning the art and craft of pottery, good books, storytelling, marketing, and creating work that matters for folks who care.