Today we are discussing Forbes "Top Creators of 2023" list that recently came out. Do TikTokers or YouTubers bring in more money and who has more longevity? Let's discuss ⬇️

We made a TikTok about how one creator (Tinx) numbers looked off. They reported as having 42% engagement. The following day, they corrected the article to say that she had 0.4% engagement.

You can read the Forbes "Top Creators of 2023" list here: https://www.forbes.com/sites/stevenbertoni/2023/09/26/top-creators-2023/?sh=70ae00c14c0c

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TIME STAMPS:

1. Intro 0:00 - 1:27
2. Forbes Methodology 1:27 - 3:40
3. Theory on YouTube vs. TikTok 3:25 - 5:31
4. Where is H3 on the list? 5:31 - 6:25
5. Our background in marketing 6:25 - 7:32
6. Kai Cenat 7:32 - 10:20
7. Alix Earle 10:20 - 11:22
8. Mikayla Noguiera 11:22 - 14:10
9. Bella Poarch 14:10 - 16:37
10. Ninja 16:37 - 20:15
11. Dream 20:15 - 21:50
12. Tinx 21:50 - 24:19
13. Different niches and income 24:19 - 25:40
14. Drew Afualo 25:40 - 26:44
15. Creators who weren’t on the list 26:44 - 29:26
16. #10 Brent Rivera 29:26 - 31:13
17. #9 Matt Rife 31:13 - 35:03
18. #8 Emma Chamberlain 35:03 - 36:03
19. #7 F Jerry 36:03 - 37:13
20. #6 Logan Paul 37:13 - 38:57
21. #5 Charli D’Amelio 38:57 - 41:17
22. #4 Rhett & Link 41:17 - 43:12
23. #3 Jake Paul 43:12 - 45:36
24. #2 KSI 45:36 - 46:46
25. #1 Mr Beast 46:46 - 48:05
26. Discord Input 48:05 - 52:43

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