Max Grossman is an agent at Abrams Artists Agency, where he represents writers, composers, directors, and designers for theatre, opera, and television. He began his career in representation at ICM, and prior to moving to Abrams, was the Creative Executive at Scott Rudin Productions in charge of theatrical development. Prior to that, he worked closely with the head of new media and marketing at SCP Worldwide, Dave Checketts' sports and entertainment company.

We haven’t had many agents on this podcast (just this one so far – who happens to represent me!), partly because some of the agents I asked couldn’t get permission from their higher-ups (which says a lot, don’t you think?). But when I asked Max, he was happy to sit down and talk about what an agent does as well as . . .

How he finds new writers.

That awkward but important moment when he has to tell a client he doesn’t love something the client wrote.

The art of negotiating as an agent.

Why some theater writers succeed in transitioning to film & TV and others don’t… and a tip or two for you if this is something YOU want to do.

What he’d tell all Broadway Producers if he had them in a room at once.


Once on This Island, Winner of the 2018 Tony Award for Best Revival of a Musical, is the sweeping, universal tale of Ti Moune, a fearless peasant girl in search of her place in the world, and ready to risk it all for love. Check it out here: onceonthisisland.com

Keep up with me: @KenDavenportBway
www.theproducersperspective.com 
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