The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association. Can archetypes be modeled, analyzed, and applied in support of national security? During this episode, Joseph Lee discusses Carl Jung, collective consciousness, and archetypes. Our wide ranging discussion covers a comparison between Jung and Freud, Joseph Campbell’s work on myth and the hero’s journey, the Marvel universe as a modern day collection of stories about gods, the power of rituals, and archetype emergence.  Resources: Cognitive Crucible Podcast Episodes Mentioned #77 Paul Lopata on Quantum The Jungian Life Podcast Episode 179: The Archetype of War Joseph R. Lee’s Webpage DreamSchool The Philadelphia Association of Jungian Analysts Apotheosis of Washington Mural Century of the Self Sapiens: A Brief History of Humankind by Yuval Noah Harari Guest Bio:  Joseph R. Lee is a Jungian Analyst in private practice in Southern VA. He is co-host and co-creator of This Jungian Life podcast, as well as the online learning program DreamSchool, where people learn how to interpret their own dreams. He is president emeritus of The Philadelphia Association of Jungian Analysts that provides analytic training. About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain. For more information, please contact us at communications@information-professionals.org. Or, connect directly with The Cognitive Crucible podcast host, John Bicknell, on LinkedIn.