During this encore episode, Linda Goldfarb and Thomas Umstattd Jr. get to the business of building your author platform.Does author platform building confuse you? You're not alone.Author platforms! What a platform is. And how to build your platform. Linda Goldfarb's guest, Thomas Umstattd Jr., is here to answer platform-building questions.  Thomas is the founder of Author Media and the host of the Novel Marketing Podcast. He travels the world speaking at events to help authors build their platforms, sell more books, and change the world with writing worth talking about. Thomas, welcome to your best writing life!During this encore episode, Linda and Thomas get to the business of building your platform.Top two ways to weaponize your platform.Always include this element in your blog.One preventable mistake writers make.The skills you need to write good articles.LINKSAuthor Email Onboarding Sequence GuideAuthor MediaVisit Your Best Writing Life website.Join our Facebook group, Your Best Writing LifeAbout your host - Linda GoldfarbAwarded the Spark Media 2022 Most Bing-Worthy PodcastAwarded the Spark Media 2023 Fan Favorites Best Solo Podcast