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Diving Deeper on the LinkedIn UGC Strategy

Diving Deeper on the LinkedIn UGC Strategy

FromMarketing School - Digital Marketing and Online Marketing Tips


Diving Deeper on the LinkedIn UGC Strategy

FromMarketing School - Digital Marketing and Online Marketing Tips

ratings:
Length:
5 minutes
Released:
Nov 11, 2023
Format:
Podcast episode

Description

In episode #2606, We discuss LinkedIn's user-generated content (UGC) strategy and how it leverages AI to rank higher in search results. We highlight the gamification aspect of the strategy, where LinkedIn incentivizes users to post by giving them badges. While the increase in traffic is significant, Neil emphasizes the importance of focusing on key performance indicators (KPIs) that drive revenue and conversions, rather than just traffic numbers. We also mention the potential of AI-enhanced content and programmatic SEO for all websites.Don’t forget to help us grow by subscribing and liking on YouTube!Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES:



(00:00) Today’s topic: Diving Deeper on the LinkedIn UGC Strategy



(00:29) LinkedIn UGC strategy explained



(01:36) LinkedIn gamifies UGC with badges



(02:20) Importance of focusing on KPIs and revenue



(03:26) Traffic vs. revenue in marketing



(04:10) Importance of traffic and conversions



(04:55) Applying AI and programmatic SEO to content



(05:13) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!Links Mentioned in Today’s Episode:Olga Andrienko’s post
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Released:
Nov 11, 2023
Format:
Podcast episode

Titles in the series (100)

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 35 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.